Chipkos Reaches 30% of Crowd Funding Goal for E-Commerce Site that Gives Back
Los Angeles, CA (PRWEB) June 08, 2012
Chipkos announces today the final week of its crowd funding campaign to develop technology to allow people to share and curate products for social good. The company began as a boutique online retailer of eco-friendly footwear and accessories and has since grown by leaps and bounds to become an online shopping destination. More information at: http://igg.me/p/108251?a=619521
The patent-pending technology behind the Chipkos shopping site is a “cross between Pinterest and Amazon” according to the company’s founders. People have thousands of products and charities to choose from, marrying the two together to create cause-supporting “collections”.
“According to a study conducted by Cone, 83% of Americans wish brands would support causes,” says CEO, Ruben Dua. “Our goal is to disrupt the $ 1.62 billion cause-related marketing industry by giving the power back to the people.”
“The Chipkos charitable shopping site is a revolutionary vehicle to allow consumers to make their regular purchases support the charities of their choice,” says SaveNature.Org Director, Norman Gershenz. “We look forward to being part of the movement of letting everyone engage in product purchases to faciliate charitable donations.”
Chipkos was founded by husband-wife team, Priya Dua (a former math teacher) and Ruben Dua (a technologist). The founders express deep gratitude to their early supporters for helping them to grow their company as fast as they have. The founders also urge people to support future growth by buying gifts on their IndieGoGo crowd funding campaign (7 days remaining).
Since its founding, Chipkos has been a press sweetheart due to its marriage of entrepreneurship, social good and social media. The company has been featured on TIME, NY Magazine, Wall Street Journal, NY Times, AOL, Huffington Post, TreeHugger, Glamour Magazine and many more.
About Chipkos 2.0
Chipkos 2.0 is a shopping destination for sharing and social curation to support causes. The site features thousands of charities and products from thousands of stores including Amazon, eBay, Nordstrom, Target, Gap, Patagonia, Barnes & Noble, Nike, Zara, Toms, Ralph Lauren, Apple and many more. Chipkos – Shop for good.
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